Can you smell and... hear it yet?


Subject: šŸ¤©

Hello Reader,

Thereā€™s nothing quite like the moment you crack open a freshly fermenting jar of sauerkraut or kimchi. The tangy aroma, the slight fizz as the gases escape, and the satisfying crunchā€” part of a whole sensory experience.

If you donā€™t have my book yet, hereā€™s a set of recipes to get you started:

ā€‹Dill Sauerkraut Recipe {Dilly Delight},

ā€‹Baseball Sauerkraut Recipe [HOME RUN FLAVOR HIT], and

ā€‹Traditional Square-Cut Napa Cabbage Kimchi.

If youā€™ve already received your copy of Mouthwatering Sauerkraut [+Kimchi], nowā€™s the time to start your first batch! If you listen closely, by Day 3, youā€™ll hear the gentle fizz of tiny bubbles rising as your ferment comes to life. The transformation is happening! šŸŽ‰

Congratulations, Sylvie from Quebec! šŸŽ‰

A huge congratulations to Sylvie from Quebec for winning a 1:1 Fermentation Coaching Session with me as part of the preorder bonus set! I can't wait to connect with her and help troubleshoot, refine, and inspire her fermentation journey.

If you missed out on the giveaway, donā€™t worryā€”there are still plenty of ways to engage with the fermentation community, including the #10KJarChallenge!

Plus, Iā€™ll be hosting giveaways along the way, with the first happening at 100 jarsā€”so start fermenting and join in for a chance to win!

Join the #10KJarChallenge!

My website page for the #10KJarChallenge is almost ready! I'm putting the finishing touches on it and will share the link with you next week.

In the meantime, Iā€™d love for you to be part of the movement, where weā€™re inspiring 10,000 people to ferment their first (or next) jar of sauerkraut or kimchi.

Pick a recipe from the book, start your batch, and share a picture or video on social media using #10KJarChallenge, #MakeSauerkraut, and "RecipeName.

šŸ”¹ Already fermenting? Snap a picture and tag me! I want to celebrate your progress.
šŸ”¹ Still waiting to get started? Open your book, pick a recipe, and dive in today!

Not Yet Ordered? Thereā€™s Still Time!

If you havenā€™t grabbed your copy yet, youā€™re missing out on an incredible hands-on experience. Inside Mouthwatering Sauerkraut [+Kimchi], youā€™ll find classic sauerkraut recipes, bold new flavors, and 12 brand-new kimchi recipesā€”perfect for beginners and fermentation enthusiasts alike.

šŸ› Order now ā†’ Mouthwatering Sauerkraut [+Kimchi]ā€‹

I canā€™t wait to see (and hear!) what youā€™re fermenting. Hit reply and tell meā€”what recipe are you starting first?

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Fermentation Made Easy! šŸ„•šŸ§„

Want to use fermented foods to improve your health? Hi, I'm Holly and I teach fermentation. Learn how to safely transform everyday vegetables into superfoods. Join 12,000+ Fermentation Ninjas and enjoy delicious homemade sauerkraut, pickles, kimchi, and... more.

Read more from Fermentation Made Easy! šŸ„•šŸ§„

Hello Reader, Our 10,000 Jar Challenge is officially LIVE! And I would absolutely love to see your jar of sauerkraut or kimchi posted to the challenge page. Whether itā€™s your very first batch or your fiftieth, this challenge is for anyone who wants to join in, have fun, and celebrate the power of fermentationā€”one jar at a time. šŸ«™ Post your jar here ā†’ 10KJarChallenge Already seeing bubbles in your batch? Snap a pic and share your ferment in action! Still flipping through the book for your...

Hello Reader, Last weekend, I spent time making a few batches of sauerkraut for tasting at my upcoming "Ferment Your Way to Wellness" book signing. For Vancouverites: Check out the event details here! If you havenā€™t grabbed your copy of Mouthwatering Sauerkraut [+Kimchi] yet, nowā€™s the perfect time! When first announced, it hit #1 in New Releases in Canning and Preserving. THANK YOU! With your support, we can push it back up in the rankings and get more people effortlessly transforming their...

Hello Reader, I can still picture my mom standing at the stove, jars of freshly picked peaches šŸ‘ simmering in the canner. She was diligent about sourcing bushels of ripe fruit, šŸ’šŸ preserving their vibrant flavors to enjoy in the depths of winter. Maybe thatā€™s why I love the magic of fermentationā€”taking simple, humble ingredients and transforming them into something extraordinary, something that can be savored long after the harvest has passed. My mom was quite the cookā€”practical, resourceful,...